ACT! by Sage Premium for Workgroups Automates Marketing Activities For Calvis Wyant Luxury Homes
Contact and customer management solution increases communication with prospects and customers, adding approximately $5.5 million to annual sales revenues
Scottsdale, Ariz. – May 22, 2006 – Sage Software announced today that Calvis Wyant Luxury Homes, a Scottsdale-based builder of high-end homes, is using ACT! by Sage Premium for Workgroups to manage customer marketing activities and maintain subcontractor and warranty records. Calvis Wyant has implemented ACT! as its core communication system, holding critical information for each department, which is vital for streamlining communication and reducing costs that can be incurred when managing multiple projects. The company estimates that its use of ACT! helps generate an additional $5.5 million towards annual sales revenues.
“ACT! provides us with the competitive advantage of well-managed, timely and frequent customer interaction,” said Margaret Kelly, director of marketing and administration for Calvis Wyant Luxury Homes. “With ACT!, we can target potential customers when they are most likely to fit a buying cycle. For example, we track land purchases in ACT! and schedule our marketing efforts to these prospects using the activity alarms function.”
Customizations Fit Builder’s Precise Needs
Calvis Wyant realized a need to centralize and organize the growing company’s records with ACT! after attempting to network its employees using Goldmine ® , Microsoft ® Outlook ® and Daytimer. The company chose Action Consultants & Trainers, part of the ACT! Certified Consultant community, to implement a customized version of ACT! that tracks specific details including homeowners association information, lot and permit numbers and utility provider information.
Calvis Wyant also uses ACT! to automate marketing activities such as brochure, letter and postcard mailings to manage ongoing communication with prospective buyers. Employees use ACT! to further strengthen their relationships with current customers. Warranty and subcontractor information is attached to each record so customer service representatives can respond to any customer inquiry with the most up-to-date information and achieve faster issue resolution.
“Calvis Wyant previously tried to share customer data across its organization using alternative systems. None of these delivered the ease of use, customization and data sharing capabilities in a way the company required,” noted Debora Boyle of Action Consultants & Trainers. “By centralizing data in ACT!, employees have gained a complete view of all activities associated with each customer and prospect, and the company continues to increase home sales while building stronger relationships along the way.”
ACT! by Sage
ACT!, first introduced in 1987, is the preferred choice of over 2.5 million registered users and more than 32,000 corporate customers to organize, access and manage their critical customer information. ACT! delivers powerful contact and customer management capabilities with flexible deployment and customization options to help individuals, selling professionals and corporate workgroups improve productivity and increase sales.
ACT! by Sage Premium for Workgroups 2006 – for workgroups of up to 50 networked users 1 is available by contacting ACT! Corporate Sales at 888-855-5222 and from more than 600 ACT! Certified Consultants located at www.act.com/certifiedconsultants
($399.99 MSRP, upgrade $259.95 MSRP)
ACT! by Sage 2006 – for individuals and small teams of up to ten networked users, available at popular software retailers, e-tailers and direct resellers or by contacting Sage Software at 888-ACT-2006 or www.act.com/estore ($229.99 MSRP, upgrade $149.95 MSRP)
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Filed under: ACT!