Sage Software Announces ACT! by Sage Premium for Real Estate
First ACT! vertical industry solution delivers complete features of the #1 contact and customer manager with industry-specific customizations for real estate professionals
Scottsdale, Ariz. ?May 1, 2006 ?/strong> Sage Software announced today the availability of ACT! by Sage Premium for Real Estate 2006, the first ACT! vertical industry solution built upon the #1 selling contact and customer management solution? functionality for selling professionals and corporate workgroups. ACT! Premium for Real Estate equips residential real estate agents and brokers with industry-specific tools to help cultivate quality referrals, effectively market properties to prospective buyers and sell more homes. Real Estate features include customized layouts, activities, sales letters, reports and one-click access to local multiple listing service (MLS) systems, 1 among others.
Today? product release continues expansion of the ACT! product family, which includes over 2.5 million registered users and more than 32,000 corporate account customers. ACT! offers diverse data access methods for small and mid-sized businesses that include online, offline and mobile device options as well as compatibility with leading accounting packages such as Peachtree by Sage and over 60 ACT! add-on solutions.
?CT! has a phenomenal following across multiple sales disciplines,?said Joe Bergera, ACT! senior vice president and general manager for Sage Software. ?ailoring ACT! with real estate specific capabilities was a natural progression. Thousands of registered ACT! users indicate real estate as their profession. Our research into their most-often customized functions and our collaboration with industry experts to develop additional productivity tools has resulted in a ?est-of?features package that raises the bar for prospect and customer management applications in the real estate profession.?
The National Association of Realtors?(NAR) reports an addressable audience of more that 1.2 million real estate professionals who can benefit from purpose-built productivity tools. A 2005 REALTOR?Technology Study indicated that 87% of NAR members surveyed indicated that selling is easier with advancements in technology. 2
?his is a well-timed vertical industry introduction for a product such as ACT!,?said Sheryl Kingstone, CRM industry analyst for Yankee Group Research, Inc. ?onsidering the continuing proliferation of data sharing through Web and mobile devices and the maturing trend of industry-specific solutions, there is much more value customer management tools can continue to deliver.?
Purpose-Built Real Estate Specifics
ACT! Premium for Real Estate combines easy implementation and an intuitive user interface to help real estate professionals:
Centralize and organize buyer, seller and vendor information for instant access;
Grow relationships into sales through prospecting and marketing communications;
Prioritize work to stay on top of appointments and tasks;
Manage leads in a timely manner from initial inquiry through close;
Report sales progress from a complete view of customer interactions; and
Link to Palm OS?or Pocket PC handheld devices for mobile data access.
ACT! Premium for Real Estate leverages the flexible ACT! database framework to enable a variety of industry-specific customizations including:
Real Estate Custom Layout ?/strong> Custom data layout includes fields for standard contact information as well as quick-glance buyer interests including price range, square footage, number of rooms, residence type and location.
Real Estate Custom Activities ? Manage call, meeting and to-do activities plus more than 20 customized activities including prospecting, marketing, listing, open house and closing tasks.
Real Estate Custom Activity Series ? Track a series of events or a standard set of processes using nine customized activity series that include active/new/prospect listing, active/new/prospect buyer, open house, expired listings and for-sale-by-owner listings.
Real Estate Custom Letter Templates ? Standard ACT! letter templates such as prospecting and thank you letters plus 30 customized real estate templates including letters to buyers/sellers, lead follow-up, open house follow-up and referral letters.
Real Estate Custom Report Templates ?/strong> More than 40 standard ACT! reports plus six report templates to help track, measure and analyze real estate specific activities.
MLS Access ? One-click access to MLS sites from within ACT! using an active Internet connection. Search for properties and attach relevant listings to the appropriate ACT! contact to keep a history of house listings sent to clients.
ACT! for Real Estate is available for $469.99 MSRP in the ACT! Estore at www.act.com and by phoning 888-ACT-2006. Organizations with five or more users can contact ACT! Corporate Licensing at 888-855-5222 or one of the more than 600 ACT! Certified Consultants located at www.act.com/certifiedconsultants. Customers can upgrade to ACT! Premium for Real Estate from ACT! by Sage 2005 or earlier versions for $299.95; upgrades from ACT! by Sage 2006 are $199.95, and upgrades from ACT! by Sage Premium for Workgroups 2006 are $99.95.
ACT! by Sage
ACT!, first introduced in 1987, is the preferred choice of over 2.5 million registered users and more than 32,000 corporate customers to organize, access and manage their critical customer information. ACT! delivers powerful contact and customer management capabilities with flexible deployment and customization options to help individuals, selling professionals and corporate workgroups improve productivity and increase sales.
ACT! by Sage is part of Sage CRM Solutions, the only family of CRM products designed specifically for the needs of small and mid-sized businesses that also includes Sage CRM, SageCRM.com and Sage CRM SalesLogix. For more details, visit www.sagecrmsolutions.com or call 888-855-5222.
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Filed under: ACT!